INTRODUCING

STOP WORKING FOR FREE!

A 6-week group coaching program for you to confidently
implement service fees into your travel business.

This step-by-step approach will help you build the confidence you need to
effectively charge service fees by adopting a fee-based mindset, attracting
your ideal clients and setting up your business for success.

Before I tell you about this program,
let’s make sure you’re a good fit.

You are right for Stop Working For Free! if you are tired of putting in hours of work for clients who don’t value your services or end up not booking with you. You know your value and have goals to build an exceptional travel business, but need help in communicating that to the world.  

Stop Working For Free! is right for you if you want to build a travel business that gives you financial freedom while taking back your weekends because you will WORK LESS TO ACHIEVE MORE by attracting your ideal clients, having efficient systems in place and knowing how to effectively sell your services. 

If you are…

  • A travel professional with a solid business and steady clientele, but you are feeling a bit stressed or scattered. You have clarity on what you want for your business and are confident in your knowledge of the travel industry, but can never seem to come up for air.

  • A new travel advisor who has the drive to grow your business, but you're just not attracting the right clients. You're spending hours doing research on destinations you are unfamiliar with and having trouble connecting with your clients and understanding their needs.

  • A travel expert who has clarity on what you want for your travel business, clear goals for the future and are confident in your knowledge of the travel industry, but you would like to see more profits. You know your worth as a Travel Advisor, now you need to be compensated for it.

You’re in the right place!

Stop Working For Free! will give you the tools, inspiration and support you need to implement service fees into your travel business, which will attract your ideal clients, free up your time through efficient systems and add more zeros to your bank account.

By the end of this program, you will have…

ADOPTED A FEE-BASED MINDSET
through understanding how fees can improve your business and clearly defining your value as a travel advisor.

SET UP YOUR BUSINESS TO CHARGE FEES
with clarity on investments, expectations, best practices and risks involved.

DEFINED YOUR TARGET AUDIENCE
that is the best fit for your business and will be a joy to work with each day.

GAINED THE CONFIDENCE TO CHARGE SERVICE FEES
through effective communication with your clients and a clear on-boarding process.

DETERMINED YOUR VARIOUS SERVICE FEES
to implement in your business and set pricing that feels right for you.

THE SKILLS TO SELL YOUR SERVICES TO YOUR CLIENTS
even if they are hesitant to want to pay you a service fee.

Plain and Simple: Stop Working For Free! Will Change Your Business and It’s Officially OPEN for Enrollment

(BUT NOT FOR LONG…)

Enroll in Stop Working For Free! TODAY
there are 2 options to choose from.

Independent Study

3 Monthly Payments of

$127

A One-Time Payment of

$347


vip experience

3 Monthly Payments of

$197

A One-Time Payment of

$547

stop working for free! begins on May 1st!

What’s Inside Stop Working For Free!

In this course, you will get all the tools to begin charging services fees for your travel business in only 4 weeks, so you you can STOP WORKING FOR FREE, attract your ideal clients who value your expertise and increase your revenue!

  • Here’s why it pays to learn from someone who’s gone before you - I know exactly the apprehension you are feeling when you decide you want to charge service fees. In this module, we’re going to understand how a fee-based mindset can improve your business and give you the confidence to adopt it for yourself.

    We’ll set you up for success by laying the groundwork to implement service fees and attract your ideal customers who value your services.

    Module 1 Highlights:

    • Get clarity on your value as a Travel Advisor and why charging fees is important for the industry.

    • Pinpoint where improvements can be made in your business to increase efficiency, motivation and add income.

    • Define your target audience and understand why having a niche is important.

    • Gain the confidence to charge service fees by knowing what’s holding you back and giving you the tools to build confidence daily.

  • Knowing what types of fees to charge and what your pricing should be is confusing and overwhelming. You don’t want to charge too much and turn away clients, but you want to be compensated for your expertise. In this module, we are going to walk through the different types of service fees you should be charging and how to determine the perfect pricing structure for your business.

    We’ll take you step-by-step through the process of how to set fees that will attract your target audience and bring significantly more revenue to your business.

    Module 2 Highlights:

    • Understand the various types of services fees you should be charging and why a “plan to go” fee does not work.

    • Determine whether value-based or time-based pricing is best for your business.

    • Reveal how many hours you are spending on each client and how little you are actually getting paid.

    • Set your pricing and detail what is included in your packages.

  • Now that you know what your service fees will be, you need to have effective systems in place to help you deliver on what you’re promising to your clients. Without this important step, you will be left feeling scattered and overwhelmed by what you need to accomplish. In this module, we will review important operational investments, how to make financial projections and discuss best practices when charging service fees.

    Module 3 Highlights:

    • Get clear on what operational investments you need to improve the efficiency of your business and increase your level of professionalism.

    • Develop a realistic financial plan to reach your business goals.

    • Understand best practices when charging services fees and the risks associated with it.

  • You have defined your target audience, determined what your service fees will be and have the systems in place to collect them. Now it’s time to start charging those fees! In this module, we discuss how to effectively charge fees to your clients, best practices for onboarding new clients, develop client agreements and how to get those hesitant clients to say YES!

    Module 4 Highlights:

    • Effectively communicate your value to your clients so they understand why you charge service fees.

    • Understand the importance of a client onboarding process and provide a communication sequence

    • Get the tools to create important client agreements

    • Simple strategies to turn hesitant clients into loyal customers

Let’s Talk Bonuses!

These valuable course bonuses will provide you with the details to easily implement service fees into your business.

  • Exclusive Access to a Dedicated Course Community
    ($397 value)

    This is where the magic happens. You will receive all the support you need to successfully start charging service fees for your business from other travel advisors and Halcyon Travel Company.

    This private community is only for students taking Stop Working For Free! and everyone will be on the same journey as you are. With myself and your peers in your corner, you will never be alone as you navigate this course. The community will remain open for 4 weeks after completion of the course to give you that continued support you need.

    What You’ll Get:

    • 8 total weeks of access to make sure you have continued support for 4 weeks after the course is complete

    • Accountability from your peers to keep you on track and provide feedback on your progress

    • Overcome isolation and constantly gain motivation to keep moving forward in the process by connecting with other travel advisors who “get” what you’re going through

  • Client Agreement & Waiver Templates
    ($127 value)

    You don’t want to recreate the wheel for each new client, right? Having templates for important agreements and waivers in place will save your LOADS of time and add a flare of professionalism to your correspondence.

    I’ve put together templates of the most important agreements and waivers you want to have in place when onboarding your clients.

    Included are:

    • Vacation Planning Agreement with Relevant Terms & Conditions

    • Insurance Waiver

    • Health & Safety Waiver

    • Passport Information Form

    Just personalize these templates with your information and not only will you have professional documents to send to your clients, but you will streamline your processes!

  • 4 Weeks of Live Q&A Sessions with Sarah
    ($597 value)

    Looking for that extra support while working through the course? I got you!

    All VIPs will receive 4 weeks of LIVE Q&A sessions to work though each course module and unstick any blocks you may have.

    These VIP sessions are PURE GOLD because they give you the accountability you need to take each step required to start charging service fees in your business.

  • Client Agreement & Waiver Templates ($187 value)

    How often do you find yourself writing the same emails over and over? Wouldn’t it be amazing to have email copy right at your fingertips to simply copy and paste when you’re communicating with your clients?

    Now you will! I’ve created 6 templates of the most frequently used emails you send to your clients.

    Included are:

    • Prospective Client Email

    • Booking/Confirmation Email

    • Check-In Email

    • Ready to Go Email

    • Welcome Home Email

    • Testimonial Follow Up

    All you have to do is fill in the specifics of your client’s vacation and you are good to go. Think of all the time you will be saving!

Inside Stop Working For Free! alone, you will get…

  • 4 Implementation Modules
    taking you step-by-step through the process of successfully charging service fees into your travel business and giving you the confidence to effectively sell your services to your clients.

  • Clarity to Attract Your Perfect Clients
    who value the services you provide and want to pay you for it!

  • Over 20 Worksheets and Guides
    providing you with the resources you need to make this implementation a seamless process because all your bases will be covered.

  • A Fee Schedule Framework
    to help you determine your fees along with the services you will provide so you can effectively market your packages. 

THAT’S OVER $997 IN VALUE!

When you add in all the bonuses that simplify the process of implementing service fees into your business…

That’s a real world value of $2,315!

but you can enroll in Stop Working For Free! TODAY for just…

Independent Study

3 Monthly Payments of

$127

A One-Time Payment of

$347


vip experience

3 Monthly Payments of

$197

A One-Time Payment of

$547

Plus You’ll Be Backed By A Risk-Free 14-Day Guarantee…

If you are anything like me, you are hesitant to spend money on one more thing for your business because you already invest so much. 

I get you!

However this is one investment that will pay for itself right away. You will be ready to start charging service fees right away once you finish this course and make that money back immediately!

If you’re still hesitant, know that you can confidently invest because there is a money-back guarantee to set aside any of those enrollment jitters. 

By the end of 14 days, you will have received the first two modules of Stop Working For Free!.

Meaning you will have access to 8 lessons, 6 worksheets and 3 resource guides along with the opportunity to define your target audience and determine your service fee structure. 

If you don’t feel totally confident and motivated to implement service fees into your business, by 4 pm PT on May 14, 2023, simply reach out, show us you’ve put in the work, and we’ll refund your investment. Full details here >>>

FAQS
Answers to all of your burning questions…

  • Hi! My name is Sarah McGovern, a Travel Advisor, business owner and mom based in Connecticut. I have a Masters in Business Administration (MBA) and I am currently working on becomming a Certified Travel Agent (CTA).

    When I’m not traveling or hanging out with my family, I’m helping other families create meaningful connections through travel. I have developed systems and tools to build my travel business and now I want to help others do the same.

    I’m now on a mission to empower other Travel Advisors to grow their business with simple strategies and strengthen the travel industry overall.

  • YES! If I can do it, you can do it. I had all of the same hesitations you have and now ⅓ of my income comes directly from service fees. I will no longer work with anyone who won’t pay my fees and you shouldn’t either.

  • Nope. Stop Working For Free! will provide you with everything you need to start charging fees with everything you already have in place. Sure, I will give you suggestions for free or low-cost products that will help to streamline your business, but they are not necessary.

  • Absolutely not! You provide a valuable service and deserve to be compensated for it. You would still expect to pay your accountant if they were new to the industry, right?

  • The amount of time you put into the course is completely up to you. To get the most out of the course, you should plan on committing a few hours each week to do the work in each lesson and implement new processes into your business.

  • A new module will be available on Mondays at 8 am ET over the course of 4 weeks.

    The schedule is as follows:

    • Module 1 - Monday, May 1st

    • Module 2 - Monday, May 8th

    • Module 3 - Monday, May 15th

    • Module 4 - Monday, May 22nd

    Access to the course community will be available as soon as you register and all other bonuses will be available on Monday, May 15th at 8 am ET.

  • The VIP Experience is for those looking for individualized attention and more accountability as they go through the course. Students who choose the VIP Experience will receive everything available to students doing Independent Study with the added bonus of 4 LIVE Q&A sessions.

    The schedule for the live Q&A sessions is as follows:

    • Thursday - May 4th at 2:00 pm ET

    • Thursday - May 11th at 2:00 pm ET

    • Thursday - May 18th at 2:00 pm ET

    • Thursday - May 25th at 2:00 pm ET

    Students will have the ability to submit questions in advance and sessions will be recorded.

Ready to make your travel business more profitable this year?

Independent Study

3 Monthly Payments of

$127

A One-Time Payment of

$347


vip experience

3 Monthly Payments of

$197

A One-Time Payment of

$547

If you’re thinking, “this sounds amazing but I’m still not 100% sure” keep reading…

You should give Stop Working For Free! a 14-day risk-free try
if you’re motivated by any of the following:

You want more financial freedom.

You LOVE being a travel advisor, but you’re not able to make it your full-time career because the commissions you are paid are just not enough. You put in hours of work just to be paid a small percentage of the vacation you booked.

Charging service fees will absolutely give you that additional income you need to completely focus on travel planning!

You want to work with clients who actually value what you do.

We all know those clients who are shopping around for the best deals and waste hours of your time researching possible vacations just to go book it on their own.

When you charge fees, you will be working with clients who understand the unique service you provide and are willing to pay for it!

You lack the confidence to charge service fees and are overwhelmed by the process.

You want to charge fees, but are scared of having your clients reject you and go to a “fee-free agent”. Or maybe you lack the confidence to communicate your value and effectively sell your services. I totally get that, but you deserve to be compensated for your time and expertise!

So what’s it gonna be?

Are you ready to invest in yourself and your business so you can confidently make more money?

If the answer is a solid ‘HECK, YES’ get yourself into Stop Working For Free! and let’s get started!

This is your chance to stop working for free!

Independent Study

3 Monthly Payments of

$127

A One-Time Payment of

$347


vip experience

3 Monthly Payments of

$197

A One-Time Payment of

$547

A note from sarah…

Hey there fellow Travel Advisor!

I know you may be feeling a bit hesitant about making another investment in your business or maybe you think you don’t have the time to devote to this course on top of all of your other commitments. I feel you…as a wife, mom and business owner, I often feel like I’m stretched to my limits. It seems like there is never enough time in the day or money in the bank to accomplish all the things you want to do, but let me tell you…there can and will be if you start working with people who recognize the immense value your services provide.

Stop Working For Free! will take you through the exact process I went through to successfully start charging service fees for my business. I once lacked the confidence to charge fees for my services because I was unsure how or what to charge and how to properly communicate all the value I provide for my clients. I did the hard work to effectively establish fees in my travel business and now I want to give you the framework on how to start charging fees for your services in just a fraction of the time.

Look at it this way….you only need ONE CLIENT to pay your fees to make back your investment in this course. Then say hello to a solid business endeavor and more money in your bank account this year!

So let’s do this! I know you’re ready to stop working for free just like I was. Let’s make services fees the norm in the travel industry and bring more credibility to our profession. I’ve got your back and I know you can do it!

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